Global Innovation

Covers the key areas of global innovation, from understanding what drives innovation in every area of your business to strategies for developing your own practical innovation management process. Examples and lessons from some of the world?s most successful businesses, including Toyota, Nokia, QVC and Canon, and ideas from the smartest thinkers, including Joel Barker, Edward deBono, Harrison Owen, Ikujiro Nonaka, Hidaki Yoshihara, Richard Branson and Linus Torvalds. ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world\'s smartest thinkers. ExpressExec is organised into ten core subject areas making it easy to find the information you need: 01 Innovation 02 Enterprise 03 Strategy 04 Marketing 05 Finance 06 Operations and Technology 07 Organizations 08 Leading 09 People 10 Life and Work ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.